Campaign Garden of Life : Vitamin Gummies

Project Role Editor / Colorist

Production Company Humanaut Productions

Garden of Life set out to launch its new Vitamin Code Gummies with a campaign that made vitamins feel anything but ordinary. The concept treated the gummies like Michelin-star cuisine, revealing them beneath polished serving domes and fine-dining presentation to celebrate the idea that clean ingredients deserve the same care and craftsmanship as great food.

As editor and colorist, I aimed to heighten the contrast between luxury dining and everyday wellness. I designed the color grade to emphasized rich textures, warm highlights, and that elevated culinary aesthetic. The result was a campaign that turned an everyday supplement into something unexpectedly premium, impossible to ignore.

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